NASDAQ : ANY
Market Awareness Program Case Study
A market awareness program presents numerous immediate as well as long-term benefits to the company. The program helps to tell the our clients story to millions of potential investors who otherwise have no idea the company exists. The program greatly increases trading volume, fixes the disconnect between the company’s intrinsic value and its stock price, removes selling overhangs, helps to defend the stock from short attacks, fixes the chart, positions the stock appropriately for an equity raise and creates currency for stock acquisitions.
|Immediate Benefits||Long-term Benefits|
NASDAQ : ANY
This case study illustrates that even a short-term market awareness campaign executed by Trending Equities brings significant and very tangible benefits to the company.
Sphere 3D Corp. (NASDAQ: ANY) provides data management, desktop and application virtualization solutions, as well as enables organizations to deploy a combination of public, private, or hybrid cloud strategies across the globe. The Company has been public for a long time but the stock price has come down significantly by mid-2018 and has not done much since, either in terms of price or daily volume, trading an average of 121k shares per day in 2019 and 287k shares per day in 2020. In fact, even in 2021 prior
During the two week engagement with TE ANY traded a whopping 273 million shares (~25 million a day average) a 3000% improvement.
to engaging Trending Equities for a quick, two-week long market awareness campaign, the stock traded only about 1.3mm shares per day. In the two weeks prior to engaging Trending Equities, the stock traded 800k shares per day on average and it traded around $1.45 price range.
Trending Equities was engaged on June 1, 2021, for a short two-week long campaign. During the first week after engaging Trending Equities, the stock traded 4.7mm shares per day on average. Overall, during the two-week period that Trending Equities were in active marketing phase, ANY traded a whopping 273mm shares, or 25mm shares per day on average, a 3,000% improvement in daily trading volume compared to the two weeks before beginning the market awareness campaign.
Building a Trend
After the active market awareness campaign phase was over on June 15, 2021, the stock continued to benefit from improved daily volume and stock price as a result of highlighting the company during the active marketing phase and bringing new investors into the name. After June 15, 2021, the stock was trading 2.6mm share per day on average, a 220% improvement compared to the two weeks prior to the campaign, while the stock price averaged at $2.34
per share, a 61% improvement compared to pre-market awareness levels. This clearly illustrate that even the active market awareness phase is over, the Company continues to benefit from improved daily trading volume and stock price. Overall, this study illustrates that even a very quick, two-week long, market awareness campaign can have tremendous benefit to the company in improving both daily trading volume and stock price. Given the improved liquidity and stock price, this could allow ANY to either renegotiate its merger terms with Gryphon Digital Mining or to look to raise additional capital for other strategic initiatives in the meantime.
The TE Difference
The chart below illustrates the daily price and volume improvements after Trending Equities was hired to run their IR and market awareness campaign. The daily trading volume improved from 800k shares per day in the two-week period prior to the campaign to 24.8mm shares per day during the campaign while stock price increased by 48% on average with an inter-day high during the active campaign phase showing a 158% improvement.